WEB SOLUTIONS: Development | Producer | Project Manager
	Plan, storyboard, develop and manage implementation: site design and architecture; search optimization; content publishing and delivery; navigation; feature functionality requirements; downloads and registration; ecommerce; streaming videos and optimize usability for generating revenue and building engaging interactive community channels across multiple web properties
	Conduct web market opportunity analyses, develop RFPs, build and manage large internal and outside web teams; manage cross-functional stakeholders; gain executive buy-in and funding required to keep sites fresh and visitor-friendly
STRATEGIC & TACTICAL CREATIVE MARKETING: Integrate Print, Live and Web Programs
	Create and implement direct mail, advertising, search marketing, targeted email/newsletter campaigns, promotions, Blogs, telemarketing, speaking panels, events & webinars, demonstrations, and customer retention & referral programs
	Develop and implement consistent brand and logo treatments, messaging, design, and layout and packaging across all deliverables
	Manage cross-functional teams, public relations, marketing agencies and vendors
	Develop marketing plans and negotiate and manage ROI, timelines and budgets
	Participate in web and live events: prospects, partners and customers
BUSINESS DEVELOPMENT
	Recruit U.S. and international partners, develop recruitment kits and negotiate contracts
	Define joint marketing strategy and implement market development plans, marketing kits, solution demos, webinars, events, websites and link exchange sponsorships
U.S. AND INTERNATIONAL INDUSTRY EXPERIENCE
	Film, media, enterprise software, emerging technology, mortgage, print & electronic publishing, retail, and consumer

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